Exhibitors at Homes Middle East stand to gain on
several fronts. They include:
| Distinctive advantage of seasonal surge in sales: |
|
Eid is the time when most people replace their old
furniture with new. Being held alongside a consumer
fair that help visitors prepare for the Eid festivities, Homes Middle East stands to gain a lot in terms of
sales and exposure.
| ENSURING HIGH VISITOR TURNOUT |
|
Being concurrently held with the Ramadan Fair, exhibitors at Homes Middle East can expect a large number of captive visitors.
The popularity of the platform and the extensive marketing campaigns carried out by Expo Centre Sharjah will ensure maximum turnout during the show.
Special offers and other attractive features organised in conjunction with the Ramadan Fair will also ensure that families, home owners, individuals, restaurant and hotels owners, institutions, companies, consultants, interior decorators, students and designers will throng the show.
| Demand from shifting tenants: |
|
Residents are shifting
apartments to take advantage of lower rents. They are
also shifting from smaller apartments to bigger ones
and to better residential areas, while some move from
decades-old living units to brand new ones. They all
will surely be looking for new furniture.
| Consistent demand from a transient population: |
|
The
population in the country is transient in nature.
Residents frequently move emirates, while many are
here for a short stay only. With furniture being highly
affordable, they prefer new furniture than make the
best of second-hand ones.
Most employers provide their
middle and senior level staff with yearly or biannual
allowance to change their furniture and fittings. Even
otherwise, most residents like to change their furniture
once a year or once in two years.
| Demand from neighbouring emirates and GCC states: |
|
Both trade and general visitors from neighbouring
emirates and GCC countries often visit Sharjah furniture
shops to take advantage of low prices and availability
of a wide variety of locally manufactured and imported
furniture.
